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Weekly SEO News & Tips Roundup

Published on Monday March 11, 2013 by


The Cost of Bad Location Data

"...to provide local marketers with information on critical issues related to business location data, some local search marketing tips and some insights into the future of local search." Check out the infographic.



Online Marketing and SEO in 2013: The Bigger Picture

Published on Thursday February 21, 2013 by


Don’t throw spaghetti against the wall and see what works. Most readers of this site know about Search Engine Optimization (SEO), Pay-per-click, Facebook fan pages, Twitter, and most of you have felt the pressure to get on board the latest and greatest social network.

New Project: Portal for Plastic Surgery in Latin America and Spain

Published on Thursday January 12, 2012 by


Back in October we quietly launched guiacirugia.com, a business to consumer spanish speaking portal for plastic surgery. The concept is simple: allow people to find quality information about plastic surgery procedures and allow them to compare and select from the best plastic surgeons in 14 countries (and growing).
 

How and Why to request a review in Google Places from your customers

Published on Wednesday May 25, 2011 by


The Problem

Getting found online is difficult and expensive for most businesses because of online competition, SPAM sites, and lack of resources. Getting ranked in Google Places can be a simple and very effective way to generate business but it depends a lot on customer reviews in Google (see below). The problem is that these reviews are often time consuming and complicated for consumers to submit to Google.
 
This post is for business websites that want to improve visibility in search engines and generate contacts from potential customers. 
 

The Website Design and Marketing Starter Kit in 30 Seconds Flat

Published on Wednesday February 23, 2011 by


First impressions matter. Website design is important: make it simple to use and make it easy for people to do what you want them to do.

 

The web is a low trust zone. Show trust and build trust. If you are a client-facing business, include a photo of yourself, testimonies from happy clients, memberships and accreditations.

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